BRIGHT BRAND

DESIGN

Lichtenauer Logo mit Slogan

The LICHTENAUER

brand message.

Lichtenauer. Mein täglicher Lichtblick. (My highlight of the day.)

Foundation and guiding principle for all communication measures.

Developed in a strategic positioning process, with high brand awareness and established among consumers.

Experience

Lichtenauer

digitally.

The digital touchpoints are as refreshingly diverse as the product range.


The Lichtenauer website is the digital bracket for current topics and campaigns. Besides, it conveys knowledge about a natural product with intelligent links to social media and offers consumer-relevant features such as a beverage finder.

The Lichtenauer

Brand Bible.

Brand promise, storytelling, imagery and rulebook for all those who create highlights every day.

Lichtenauer Markenmappe Titel Detail
Lichtenauer Markenmappe Detail
Lichtenauer Markenmappe Detail
Lichtenauer Markenmappe Detail
Lichtenauer Markenmappe Detail
Lichtenauer Markenmappe Detail
Lichtenauer Markenmappe Detail
Lichtenauer Markenmappe Detail

Equipment.

Striking.

Consistent.

Diverse.

Lichtenauer Promotion Stand
Lichtenauer Fahne
Lichtenauer Stand Sportveranstaltung Mineralwasser
Lichtenauer Sport Sponsoring
Lichtenauer Stand Sportveranstaltung Mineralwasser

You want to see more?

Foto von Horst Köstler, Geschäftsleitung/Management.

You have questions?

Contact us, we will be happy to help you.

Your contact person:

Horst Köstler

Executive Board | Management